Holcim UK - GP care anywhere, Heathy you campaign.

Holcim UK wanted to increase awareness of its Healthy You: GP Care Anywhere employee benefit by making the service more visible and easier to access. I was responsible for designing a cohesive internal campaign that communicated the key benefits of the service through clear, engaging visual communication.

The campaign included a wallet-sized contact card that employees could keep with them for quick access to essential information, alongside a series of promotional posters and an internal email campaign to reinforce the message across multiple touchpoints. Each asset was designed to be simple, informative, and consistent with Holcim UK's brand, ensuring the service was easy to understand and encouraging greater engagement with the employee wellbeing programme.