- Client: Holcim UK
- Date: February 2026
- Author: jmd admin
Project Overview
I was commissioned by Holcim UK to design a comprehensive suite of marketing collateral for their mortar product range. The goal was to create clear, accessible, and visually consistent materials that communicate product specifications, installation processes, and applications across a wide variety of construction and building projects.
The project focused on supporting both customer engagement and sales enablement, ensuring that contractors, architects, and buyers could easily understand the product offering and confidently place orders.
The Challenge
Holcim required a cohesive set of materials that could:
• Clearly present technical mortar specifications
• Support their sales team in customer conversations
• Work seamlessly across print and digital formats
• Maintain a strong and consistent brand identity
My Approach
I developed a structured and scalable design system that balanced technical clarity with visual simplicity.
• Designed individual product leaflets tailored to
specific mortar types and applications.
• Simplified technical information into
easy-to-digest layouts.
• Ensured consistency across all materials
through typography, colour, and layout systems
• Created both print-ready and digital assets
for flexible use in the field and online
Conference branding, event branding design, corporate event collateral, conference logo design, branded merchandise design,
roller banner design, presentation design, corporate branding, event marketing materials.
your project into a success story.